Focused on leadership? This is the keynote for you! Unstoppable Leadership begins with your unwavering commitment to yourself, your vision, and everyone you touch. But with this immense hunger for success comes immense pressure, challenges, and internal adversity. Alex Weber deep-dives on the actionable principles of what it takes to be an Unstoppable Leader. For yourself, and all those you lead.

Alex shares lessons and empowering stories from being one of the youngest coaches ever to win U.S. Lacrosse Coach of the Year, setting achievement records, and winning championships in his very first season of coaching – as well as uncommon & incredible stories from Leaders in the world. Alex honestly and openly talks about the challenges we face as leaders not only in our careers, but in our relationships and personal lives too.

Alex shows you how to navigate the external obstacles, internal roadblocks, and interpersonal dynamics that come with peak Leadership – especially how to best handle difficult personalities. A leader is only as successful as the people you lead, and we need to create a shared vision, cultivate a true bond centered upon trust, and activate our members to take positive action with our unified goals.

There is not one archetype for a leader, and we will identify, cultivate, and channel you to be your Unstoppable Leader. A leader that sets the tone for a culture of positivity, passion, and perseverance. This keynote is perfect for leaders of all experience levels who are ready to ignite a new season of achievement for themselves, and the people they lead!

Key Outcomes:

• How to build a meaningful bond with your teams, align goals to maximize performance, and create cultivation to further progress even in the most difficult of times.
• A nuanced approach for dealing with difficult personalities while creating an “Us” mentality.
• How to foster and sustain strong mental health as a Leader for consistent and long-lasting success.
• Calling upon personal lessons of being the youngest to win U.S. Lacrosse Coach of the Year to being an award-winning host & competitor on “American Ninja Warrior.”
• Leaders leave on fire to be catalysts for peak achievement for themselves, and the people they lead!

Today’s homeowners are changing faster than the average HVAC contractor can keep up with. They are highly informed, brand-conscious, and tech-reliant long before a technician ever arrives. But here is your massive opportunity: Contractors don’t just need equipment inventory from you anymore; they need business intelligence.

By understanding the shifting dynamics of the modern consumer, distributors can position themselves as indispensable growth partners. If you can teach your contractors how to win in today’s market, you secure their long-term loyalty and capture a massive share of wallet. This session breaks down the latest data from the American Home Comfort Study and translates it into a concrete roadmap your sales and territory managers can use to train, support, and lock in your contractor base.

Key Takeaways for Your Team:

• Driving Contractor Loyalty Through Sales Training: Homeowners are increasingly buying in high-stress “panic mode.” Learn how to equip your contractors with empathy-driven sales strategies that improve their close rates – making you their hero.
• Capitalizing on the Tech Divide: Discover how to position your premium equipment, smart thermostats, and AI-driven diagnostic tools to help contractors sell to tech-forward younger buyers, boosting your own average ticket size.
• Reducing Warranty Friction & Callbacks: Post-install surprises (like uneven temperatures or noise) hurt the contractor’s reputation and your bottom line. Learn how to train contractors on proper upfront diagnostics, reducing headache-inducing callbacks for your tech support team.
• Expanding Your Portfolio for the “Whole-House” Contractor: With consumers expecting a broader range of home services, contractors are looking to diversify. Learn how to align your product offerings (like indoor air quality, water filtration, or electrical accessories) with this demand to build a “sticky,” irreplaceable distributor relationship.

Light commercial is a major growth opportunity for your dealers — and for you. In this quick session, Matthew Bratsis introduces the OPTIMUS Commercial program and previews how distributors can become the partners that help contractors confidently win small commercial work. Consider it your roadmap to the full breakout, where he’ll dig into the tools, strategies, and resources that turn commercial opportunity into closed projects. And turn distributors into their dealers’ most indispensable partners.

Artificial Intelligence is revolutionizing businesses of all sizes. Numerous individuals assert having AI solutions or discuss its potential impact on transforming business practices. While the media predominantly concentrates on the macro applications of AI, there is considerably less conversation regarding the micro applications aimed at addressing specific business challenges. This session will address prominent challenges in wholesale distribution and illustrate how AI enhances efficiency and profitability. The focus is not on reducing headcount, which is a common concern among our associates. Leaders should guide teams to perceive AI as a productivity tool, rather than a replacement for our valued team members.

Learning Objectives:

• Introducing distribution specific tools available in the market today
• Leveraging large natural language processing (NLP) tools like ChatGPT
• Mitigating fear, and inspiring curiosity, among our associates

The Territory Manager role has never been more important — or more misunderstood. Too many TMs are left to figure it out on their own, defaulting to order-taking and price talk when the job actually calls for influence, trust, and the kind of partnership dealers can’t get anywhere else.

In this session, Russ Horrocks challenges conventional thinking and lays out the mindset, behaviors, and communication strategies that separate an average Territory Manager from an indispensable business partner. You’ll see how top performers create influence without pressure, strengthen distributor–dealer relationships, and uncover growth opportunities others walk right past — whether you’re developing brand-new TMs or sharpening seasoned ones.

Key Takeaways:

• The difference between coaching and selling — and why the best TMs do more of the former
• How to ask better questions that surface dealer needs and open new opportunities
• How to develop dealer capabilities and deepen customer engagement over time
• How to manage priorities for maximum impact in the field
• How to build a level of value competitors simply can’t replicate

Close out the day 64 floors up. Skyfall Lounge sits at the top of Mandalay Bay with floor-to-ceiling views of the entire Strip, and for one night it’s ours — craft cocktails, hors d’oeuvres, and the Vegas skyline lit up end to end. Come toast the day with the leaders shaping the future of home services.